Lead Response Engine
Surface missed calls, slow responses, and new leads before they turn into lost jobs.
Operational intelligence for contractors and home-service operators
Contractors do not need another CRM.They need visibility.
RAKE connects the signals contractors and home-service teams already have so owners can see what is working, which leads are stuck, and where money is leaking.
Owner view
More certainty. Less digging.
Newer contractor path
If the foundation is not built yet, start here.
RAKE is for established companies ready for deeper visibility. For newer contractors still running on memory, spreadsheets, missed calls, and disconnected tools, 2Stack installs the operating system first.
Explore Launch SystemThe real purchase
Most contractors do not have a sales problem.
They have a visibility problem.
Which missed calls need a response
Which new leads are aging too long
Which lead sources work
Which salespeople close
Which jobs are profitable
Which customers generate referrals
Which crews create callbacks
Which neighborhoods convert best
Which estimates sit too long
Which services generate margin
The owner bottleneck
The data exists. It is just scattered.
Every contractor has tools. CRM, accounting, email, phone logs, spreadsheets, production software, marketing reports. What they do not have is one place where the truth lives.
So the owner becomes the source of truth. That works until it does not.
CRM
Accounting
Email
Phone
Spreadsheets
Production
Marketing
Owner memory
First screen
One morning view. No hunting.
Business Health
RAKE Services
Revenue
$412,000
Projected Revenue
$687,000
Close Rate
38%
Average Job Size
$14,800
Referral Rate
17%
Gross Margin
31%
Open Estimates
42
What needs attention
5 missed calls that never got a same-day text
9 new leads waiting longer than 15 minutes
7 estimates older than 14 days
4 completed jobs missing review requests
2 lead sources spending without clear job attribution
No spreadsheets. No digging through reports. Just operational awareness.
The bigger business
Stop ending the story at the invoice.
Everyone can track lead to estimate to job to invoice. RAKE helps owners see what happens before and after: the missed call, slow follow-up, customer, referral, review, and lifetime value.
01
Lead
02
Estimate
03
Job
04
Customer
05
Referral
06
Lifetime Value
After the first view
Not gimmicks. Engines owners can use.
Profitability Engine
Show the most profitable jobs, customers, crews, and lead sources.
Referral Engine
Know who should be asked for a review or referral today.
Estimate Recovery Engine
See which estimates are most likely to close if contacted this week.
Owner Scorecard
One morning view of what is happening in the business.
RAKE by 2Stack
Certainty comes from visibility.
Good contractors do not need more noise. They need one place that shows what is happening in the business.
Built for owners who want the truth without another meeting.
Book a RAKE Walkthrough