Contractor speed to lead
Make every new lead somebody's next action—not tomorrow's cleanup.
RAKE builds a speed-to-lead system for service contractors doing roughly $1–6 million in annual revenue. It connects lead sources, response rules, assignment, messaging, follow-up, and reporting so an owner can see whether each opportunity received the right action at the right time.
What gets built
A system shaped around the way your business actually works.
Respond immediately without losing the human handoff
The first response can be automated, but the sales process still needs clear ownership. RAKE can acknowledge new inquiries, route them by service or territory, alert the right person, and make the next required action visible.
- Instant lead acknowledgment
- Assignment and escalation rules
- Call and message workflows
- After-hours handling
Recover the leads your CRM is storing, not advancing
A CRM record does not guarantee follow-up. We design stage rules and exception views that surface untouched leads, overdue estimates, missed appointments, and opportunities that need another contact.
- Untouched-lead alerts
- Estimate follow-up queues
- No-response sequences
- Lead-status accountability
See response performance from the owner's view
RAKE organizes the signals needed to review response time, contact attempts, appointments, estimates, and outcomes by source or team member. The goal is a practical management view, not another report nobody opens.
- Response-time visibility
- Source-to-appointment tracking
- Rep follow-up review
- Weekly exception list
Implementation
A 90-day rollout with useful checkpoints before the finish line.
Day 30
Lead-flow baseline
Map every lead source, current response path, ownership rule, and measurable handoff.
Day 60
Response system live
Launch priority automations, routing, alerts, and exception views in real sales workflows.
Day 90
Managed follow-up engine
Finalize escalation, reporting, and the weekly review rhythm that keeps opportunities moving.
Questions owners ask
Frequently asked questions
What does speed to lead mean for contractors?
Speed to lead is the time between a prospect's inquiry and the contractor's first useful response. A complete system also covers assignment, contact attempts, appointment booking, estimate follow-up, and visibility when a lead becomes stuck.
Does RAKE replace AccuLynx, RoofSnap, or our current CRM?
Not automatically. RAKE can work alongside tools such as AccuLynx, RoofSnap, JobNimbus, or another CRM when they remain useful. The custom work focuses on the response, connection, and visibility gaps in the current stack.
Can the first response be automated?
Yes. Depending on the available integrations, RAKE can support immediate acknowledgments, routing, notifications, and follow-up workflows. The implementation defines where automation helps and where a salesperson or coordinator should take over.
How long does a speed-to-lead rollout take?
RAKE uses a 90-day rollout. Lead sources and benchmarks are mapped by day 30, core routing and response workflows are live by day 60, and escalation and reporting routines are established by day 90.
RAKE by 2Stack
Start with the operational problem—not a software shopping list.
In a discovery call, we will map the current constraint, the tools already in place, and what a useful first 30-day benchmark should look like.
Related resources
Last updated · Questions? team@2stackops.com